Promotion and Marketing
Explore tools and resources to promote your releases, expand their reach, and connect your music with new audiences.
Pitching to editorial playlists
Sending a release to the platforms' editorial teams for consideration before it goes out.
Writing a strong pitch
What information to include in an editorial pitch and what to avoid.
Playlist campaigns
Requesting a playlist promotion campaign and tracking its status.
Release marketing
Requesting a tailored marketing proposal and what the process involves.
Campaign statuses
The statuses a playlist campaign moves through, from submission to close.